Assess Your Small Business's Marketing Maturity in 3 Minutes

Boost your visibility and presence in the Chinese market

We offer a structured approach to help B2B SMEs that export to the Chinese market build their brand presence, taking into account cultural, digital, and business norms.

  • Marketing Strategy Tailored to the Chinese Market
  • Choosing the Right Digital Channels for China
  • Targeted visibility among potential customers and local partners

The Importance of Marketing Support for Expanding into China

Expanding your presence in China can’t be done on the fly. Many innovative small and medium-sized businesses are eager to tap into this market. However, their sales teams are not very familiar with it. They also rely on a local distributor, which makes it difficult to implement an effective marketing strategy. Ultimately, the results, unfortunately, fall short of expectations.

To succeed in China, it is essential to understand the cultural norms and local digital tools (WeChat, Baidu, etc.) and to adapt your marketing strategy to Chinese expectations.

By combining our marketing expertise with the knowledge of a specialist in the Chinese market, Maia Consulting optimizes your local operations and increases your chances of success through marketing initiatives tailored to your specific challenges.

The Benefits

Simplified Communication

Establish clear and effective communication between your SME’s Belgian headquarters and its Chinese teams or distributors to immediately improve efficiency.

Tracking Local Trends

Adapting marketing strategies to the latest trends in China. Respecting local customs and traditions is the key to successful marketing.

Support for Sales Teams

Aligning the sales team’s expertise with content creation to drive high-impact sales initiatives.

WeChat and Baidu Expert

WeChat and Baidu are essential tools for Chinese professionals. Mastering their use is essential for building a strong presence on these platforms.

In practice

Quick Scan Available

An assessment of your current visibility in the Chinese market and marketing recommendations to improve your digital impact.

In-house native consultant

Gain a thorough understanding of all the nuances and subtleties of the Chinese market with the help of an expert who has spent several years working there.

Customized Marketing Campaign

A customized approach tailored to your needs: strategy, execution, monitoring, and KPIs. Each project is designed to meet specific business objectives.

Ke Shi - Your [Digital] Marketing Consultant (Chinese)

Ke Shi, our B2B marketing consultant and specialist in the Chinese market

Chinese consultant with native-level knowledge of Chinese sociocultural and economic contexts

  • 6 years of experience in digital marketing in China
  • Practical knowledge of WeChat and Baidu
  • Graduate of VUB, specializing in cross-border innovation programs
  • Communication Facilitator between Belgium and China (Sales Team and Distributors)

Sectors: Industrial and high-tech innovation, agri-food

Phone:+32 10 87 16 98

[email protected]